Trejon is now taking a significant digital leap forward by launching a completely new website. With an improved user experience, optimized design, and smarter features, the site becomes a modern digital showroom and a powerful business platform for future growth. The new website has been developed with a clear goal: to make it easier, faster, and more inspiring for customers to find the right solutions, while also strengthening connections to other platforms such as social media.

“Our new website is more than just an update. It is a strategic investment that makes it easier for our customers to find, configure, and invest in the right machine. At the same time, we are streamlining our own operations and creating better conditions for growth,” says Helena Löfstedt, head of digital marketing at Trejon.

News and improvements on the new Trejon.com

Machine configurator – Build your own machine

One of the biggest new features is the machine configurator, which allows visitors to build their own machine based on their needs and preferences. This feature makes it easier to understand available options and creates a more interactive and engaging buying experience.

Customer focus – Inspiring customer cases

With new customer cases, Trejon highlights real stories and tangible results. Visitors can see how companies use Trejon’s machines in their daily operations and the difference they make in practice.

Faster, more modern, and mobile-optimized

The new website is built for today’s user behavior. It is fast, mobile-friendly, and features an improved navigation structure that makes it easy to find the right information on any device. Shorter loading times and clearer user flows contribute to higher engagement and shorter conversion paths for search traffic.

New visual identity – A digital showcase

With a completely new visual design, the website reflects Trejon’s brand and quality more clearly. The design combines modern aesthetics with functionality, creating a professional and inspiring experience.

More efficient lead generation

The new website makes it easier for customers to find the right solutions, get in touch, and smoothly move forward to dealers to complete their purchase.

A platform for future growth

Trejon sees the new website as a central business platform that will contribute to increased visibility, a stronger brand, and more efficient machine sales. By combining technology, design, and business strategy, better conditions are created for continued expansion.